“SIG has been a secret weapon in our implementation. Their people are smart, dependable, and resourceful. Honestly, I don’t know where we’d be without them.”
Shaping brand comes from repeatedly aligning everything you do and say as an institution to the market position you have chosen.
Institutional Marketing services are provided by RHB, a division of SIG.
“SIG has been a secret weapon in our implementation. Their people are smart, dependable, and resourceful. Honestly, I don’t know where we’d be without them.”
“The RHB team that lived and breathed the Lasell experience during their research truly looked under every rock to best tell our story. RHB did a great job of learning how the institution’s history runs through our students of today, and how we can attract new students through our story. In their words, they truly learned our DNA.”
“Thank you for the support and guidance during this process, which highlighted a number of areas of opportunity which are now being reviewed and prioritized.”
“SIG is seasoned and extremely professional and has provided seamless continuity. They have been instrumental in our ability to provide the same quality of service to our students and faculty.”
“SIG staff are competent, flexible, and willing to learn and adjust as needed to ensure client success. They are a true partner with Bucknell University in every sense of the word. I wish every vendor and vendor relationship were as productive and easy as our relationship with SIG.”
“We simply would not have been able to do our Slate implementation without our partners from SIG. Their knowledge of Banner, Slate, and our business processes made it so that we were successful and met all of our implementation goals. Not only did they help us with the implementation, but they also helped us streamline some of our processes by leveraging their experience with other institutions. We are thankful for our relationship with SIG and will continue to utilize them for ongoing support and projects. We already have our next project with them scheduled to launch this summer.”
“I was impressed by RHB’s expertise in marketing team structure and cultural assessment. This led me to advocate for an investment from our leadership in a process that could guide the optimal resourcing of MarCom to support our transition and growth into a university structure. The thorough and professional process by RHB produced insightful recommendations that were well-received by our president’s cabinet. As a result, our Marcom division is now embracing a new identity as strategic partners, moving beyond traditional service providers.”
“SIG’s consultants didn’t feel like external contractors — they were embedded in our team, responsive to our needs, and committed to our success. Their flexibility during a hurricane and thoughtful approach to project documentation made a major impact. We’re excited to continue this partnership.”
